11-07-2025, 04:57 PM
Reportedly, this report from Reuters: Meta is earning a fortune on a deluge of fraudulent ads, documents show
Reportedly, Meta removed these particular ads after Reuters flagged them, but in 2024, Meta earned about $7 billion from “high risk” ads - high risk scammiest of scam ads....
Other reporting outfits have 'expanded' this article...
Bombshell report exposes how Meta relied on scam ad profits to fund AI
Which seems to associate Meta funding AI with this money... although Reuters never mentioned that...
Good read... I wonder about the bias though.
Reportedly, Meta removed these particular ads after Reuters flagged them, but in 2024, Meta earned about $7 billion from “high risk” ads - high risk scammiest of scam ads....
Quote:Meta projected 10% of its 2024 revenue would come from ads for scams and banned goods, documents seen by Reuters show. And the social media giant internally estimates that its platforms show users 15 billion scam ads a day. Among its responses to suspected rogue marketers: charging them a premium for ads – and issuing reports on ’Scammiest Scammers.’
Other reporting outfits have 'expanded' this article...
Bombshell report exposes how Meta relied on scam ad profits to fund AI
Which seems to associate Meta funding AI with this money... although Reuters never mentioned that...
Quote:... Internally, Meta estimates that users across its apps in total encounter 15 billion “high risk” scam ads a day. That’s on top of 22 billion organic scam attempts that Meta users are exposed to daily, a 2024 document showed. Last year, the company projected that about $16 billion, which represents about 10 percent of its revenue, would come from scam ads.
“High risk” scam ads strive to sell users on fake products or investment schemes, Reuters noted. Some common scams in this category that mislead users include selling banned medical products, or promoting sketchy entities, like linking to illegal online casinos. However, Meta is most concerned about “imposter” ads, which impersonate celebrities or big brands that Meta fears may halt advertising or engagement on its apps if such scams aren’t quickly stopped.
Good read... I wonder about the bias though.




One can dream…….

