11-26-2024, 02:27 AM
In every bag of Doritos, there is at least one "super-Dorito", extra-coated with delectable Dorito-dust.
When you get one, you go "oh yeah that's what Doritos are all about", and, if you're like me, tongue-scrape the deliciousness delightedly until the underlying chip threatens to turn to paste-moosh.
The next Dorito isn't quite as satisfying, so it is quickly crunched through, in search of the next super-Dorito.
And maybe there's another in there! Quickly, pausing only for an occasionally tooth-scrape of gunk-encrusted fingers (yes, we all do that), the entire bag is consumed in the quest for super-Dorito satisfaction.
I realized the other day that this is quite deliberate. Food-science psychology. Like slot machines that lure you along looking for that next satisfying payoff. A consistent Dorito-experience is not what they're aiming for. I felt silly for not having noticed it before. I thought it was accidental. And I call myself a cynical conspiracy theorist.
Anyone notice any other food experiences like that?
When you get one, you go "oh yeah that's what Doritos are all about", and, if you're like me, tongue-scrape the deliciousness delightedly until the underlying chip threatens to turn to paste-moosh.
The next Dorito isn't quite as satisfying, so it is quickly crunched through, in search of the next super-Dorito.
And maybe there's another in there! Quickly, pausing only for an occasionally tooth-scrape of gunk-encrusted fingers (yes, we all do that), the entire bag is consumed in the quest for super-Dorito satisfaction.
I realized the other day that this is quite deliberate. Food-science psychology. Like slot machines that lure you along looking for that next satisfying payoff. A consistent Dorito-experience is not what they're aiming for. I felt silly for not having noticed it before. I thought it was accidental. And I call myself a cynical conspiracy theorist.
Anyone notice any other food experiences like that?
"I cannot give you what you deny yourself. Look for solutions from within." - Kai Opaka
